Resources
Whitepaper
The sun rises The role and opportunities of B2B marketplaces in a post-Covid world
In line with the trends and developments we identified in our previous studies, The spring of B2B marketplaces (2017), B2B marketplaces are blossoming (2018), and The summer of B2B marketplaces (2020), B2B marketplaces have kept growing.
Marketing Technology
Business Processes
Whitepaper
7 B2B MARKETING STRATEGIES YOU NEED TO KNOW ABOUT - Build a Better Marketing Plan
There will always be important new trends and techniques emerging in the B2B marketing industry, but thinking of your marketing strategy as a single, static, unchanging thing can limit your creativity. The best way to reach your clients and prospects is to adapt your strategy to fit their unique needs, no matter which marketing methods you choose to use. Change is the only constant, and as your buyers change and their needs and focuses shift, so should your marketing strategy.
Marketing Technology
Market Research
Sales
