Download the report to see 5 things every great brand knows about the customer experience
Customer Success has arrived, and everyone is talking about it. We spoke with contemporary Customer Success leaders to get the inside scoop on which techniques work for them, and the state of the profession moving forward. We have compiled their advice, along with a comprehensive guide for effective implementation, best practices, and strategies for creating a world class Customer Success organization.
Whether you're gauging customer satisfaction or conducting employee engagement surveys, crafting a strong discussion guide is key to company success.
As Salesforce Canada’s Mark Aucoin points out in his eBook Embrace The Digital Service Revolution, one of the unique aspects of meeting customers’ expectations today may not be immediately obvious. It’s this: Given that customers might need to interact with a company they’ve purchased from via smartphone app, social media service, email or another touchpoint, great service is not just about “dazzling” them but making the process as easy as possible.